Imperial Tobacco (Imperial Brands) issued a statement on its official website, recommending that the UK establish a new retailer licensing scheme to improve compliance, review flavor naming conventions to reduce appeal to young people, and strengthen online advertising and promotion. Supervision.

[Two Supreme News] On June 7th, Imperial Tobacco (Imperial Brands) issued a statement on its official website, suggesting that the UK establish a new retailer licensing scheme to improve compliance and review flavor naming conventions to reduce the impact on young people. attractiveness and strengthen the regulation of online advertising and promotion.

Previously, the UK Office for Health Improvement and Disparities (OHID) publicly solicited public opinions to seek measures to address the use of e-cigarettes by minors. OHID is asking stakeholders to identify opportunities to reduce underage use of e-cigarettes while maintaining e-cigarettes as a smoking cessation tool for adults.

In its response to the consultation, Imperial also recommended improving product quality and safety standards to ensure adult smokers feel confident switching to vaping products, and working with industry to increase support for local authorities to crack down on non-compliance. Its specific comments are as follows:

Establish a new retailer licensing program to improve compliance;
Review flavor naming conventions to limit appeal to teens;
Strengthening regulations for online advertising and promotion;
Improve product quality and safety standards to ensure adult smokers feel confident switching to vaping products;
Work with industry to increase support for local authorities to combat non-compliance.
Imperial Tobacco UK and Ireland managing director Oliver Kutz said in a statement:

“We welcome contributions to the OHID Evidence Call on Youth E-cigarette Use.”

Coutts said in a statement that vaping products should only be used by existing adult smokers and adult users, and not by children. Government, industry, and law enforcement must work together to create a regulatory framework that supports the important role e-cigarettes play in helping adult smokers quit, while preventing the attraction and exposure of those under the age of 18 to these products.

It said that Imperial Tobacco has proposed a series of measures, including product standards, taste and naming regulations, and retail environment. To weed out irresponsible actors and promote trust in this important product category requires a comprehensive, multi-faceted approach.
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